by Alpha del Bosque
If you want a step-by-step formula for creating a mini-site, this
is the best ebook on the subject I have read.
Section one has the 'sales page formula' -- with a visual layout of how
a successful sales letter is structured. This section alone makes the ebook
worthwhile -- but there are also sections on copywriting, linking strategies,
creating products, and another section analyzing the mini-site strategies used by
some of the most successful marketers (Declan Dunn, to name one).
Well worth the small price tag, this one is definitely on my reference e-shelf.
